Estrategia

entrevistas

Sara García (MIOTI): "El peligro de la democratización de la IA es la 'comoditización' del mensaje: textos técnicamente perfectos, pero planos y predecibles"

05 Ago 2026

<img width="768" height="436" src="https://img.computing.es/wp-content/uploads/2026/08/Foto_Filipa_SISQUAL-768x436.jpg" class="card-responsive-img fit-img" alt="Sisqual" sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://img.computing.es/wp-content/uploads/2026/08/Foto_Filipa_SISQUAL-768x436.jpg 768w, https://img.computing.es/wp-content/uploads/2026/08/Foto_Filipa_SISQUAL-156x88.jpg 156w, https://img.computing.es/wp-content/uploads/2026/08/Foto_Filipa_SISQUAL-lq.jpg 30w, https://img.computing.es/wp-content/uploads/2026/08/Foto_Filipa_SISQUAL.jpg 860w" data-eio="l" />

entrevistas
Filipa Fernandes (SISQUAL): «El marketing B2B ha pasado de la promoción de productos a ser un eje estratégico basado en la inteligencia operativa y los datos»
03 Ago 2026
por Laura del Río
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<img width="768" height="432" src="https://img.computing.es/wp-content/uploads/2026/07/DAVID-MIRALPEIX-Director-General-de-AHORA-768x432.jpg" class="card-responsive-img fit-img" alt="AHORA" sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://img.computing.es/wp-content/uploads/2026/07/DAVID-MIRALPEIX-Director-General-de-AHORA-768x432.jpg 768w, https://img.computing.es/wp-content/uploads/2026/07/DAVID-MIRALPEIX-Director-General-de-AHORA-156x88.jpg 156w, https://img.computing.es/wp-content/uploads/2026/07/DAVID-MIRALPEIX-Director-General-de-AHORA-640x360.jpg 640w, https://img.computing.es/wp-content/uploads/2026/07/DAVID-MIRALPEIX-Director-General-de-AHORA-1024x576.jpg 1024w, https://img.computing.es/wp-content/uploads/2026/07/DAVID-MIRALPEIX-Director-General-de-AHORA-1040x585.jpg 1040w, https://img.computing.es/wp-content/uploads/2026/07/DAVID-MIRALPEIX-Director-General-de-AHORA-lq.jpg 30w, https://img.computing.es/wp-content/uploads/2026/07/DAVID-MIRALPEIX-Director-General-de-AHORA.jpg 1280w" data-eio="l" />

entrevistas
David Miralpeix (AHORA): "El futuro del software no es sustituir a las personas, sino darles superpoderes operativos"
30 Jul 2026
por Laura del Río
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<img width="768" height="432" src="https://img.computing.es/wp-content/uploads/2026/07/LedaMC-Alexandra-Blanco-768x432.jpg" class="card-responsive-img fit-img" alt="LedaMC Alexandra Blanco" sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://img.computing.es/wp-content/uploads/2026/07/LedaMC-Alexandra-Blanco-768x432.jpg 768w, https://img.computing.es/wp-content/uploads/2026/07/LedaMC-Alexandra-Blanco-156x88.jpg 156w, https://img.computing.es/wp-content/uploads/2026/07/LedaMC-Alexandra-Blanco-640x360.jpg 640w, https://img.computing.es/wp-content/uploads/2026/07/LedaMC-Alexandra-Blanco-1024x576.jpg 1024w, https://img.computing.es/wp-content/uploads/2026/07/LedaMC-Alexandra-Blanco-1040x585.jpg 1040w, https://img.computing.es/wp-content/uploads/2026/07/LedaMC-Alexandra-Blanco-lq.jpg 30w, https://img.computing.es/wp-content/uploads/2026/07/LedaMC-Alexandra-Blanco.jpg 1280w" data-eio="l" />

OPINIÓN
Anthropic, Uber, el Mit…De optimizar tokens a demostrar productividad
30 Jul 2026
por Alexandra Blanco
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<img width="768" height="424" src="https://img.computing.es/wp-content/uploads/2025/11/03123245/Edificio-vass-768x424.jpg" class="card-responsive-img fit-img" alt="Vass" sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://img.computing.es/wp-content/uploads/2025/11/03123245/Edificio-vass-768x424.jpg 768w, https://img.computing.es/wp-content/uploads/2025/11/03123245/Edificio-vass-156x86.jpg 156w, https://img.computing.es/wp-content/uploads/2025/11/03123245/Edificio-vass-1024x566.jpg 1024w, https://img.computing.es/wp-content/uploads/2025/11/03123245/Edificio-vass-lq.jpg 30w, https://img.computing.es/wp-content/uploads/2025/11/03123245/Edificio-vass.jpg 1280w" data-eio="l" />

noticias
VASS alcanza un acuerdo con los trabajadores y reduce el impacto de su ERE del 13% al 11% de la plantilla en España
29 Jul 2026
por Redacción Computing
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<img width="768" height="452" src="https://img.computing.es/wp-content/uploads/2026/07/Nunsys-Group-Resultados-2025-768x452.jpg" class="card-responsive-img fit-img" alt="Nunsys" sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://img.computing.es/wp-content/uploads/2026/07/Nunsys-Group-Resultados-2025-768x452.jpg 768w, https://img.computing.es/wp-content/uploads/2026/07/Nunsys-Group-Resultados-2025-1224x720.jpg 1224w, https://img.computing.es/wp-content/uploads/2026/07/Nunsys-Group-Resultados-2025-150x88.jpg 150w, https://img.computing.es/wp-content/uploads/2026/07/Nunsys-Group-Resultados-2025-1024x602.jpg 1024w, https://img.computing.es/wp-content/uploads/2026/07/Nunsys-Group-Resultados-2025-lq.jpg 30w, https://img.computing.es/wp-content/uploads/2026/07/Nunsys-Group-Resultados-2025.jpg 1280w" data-eio="l" />

noticias
Nunsys Group factura 305 millones de euros en 2025 y crece a un ritmo superior al 18%
28 Jul 2026
por Redacción Computing
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<img width="768" height="576" src="https://img.computing.es/wp-content/uploads/2026/07/Herve-Uzan-Workday-768x576.jpeg" class="card-responsive-img fit-img" alt="Workday" sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://img.computing.es/wp-content/uploads/2026/07/Herve-Uzan-Workday-768x576.jpeg 768w, https://img.computing.es/wp-content/uploads/2026/07/Herve-Uzan-Workday-960x720.jpeg 960w, https://img.computing.es/wp-content/uploads/2026/07/Herve-Uzan-Workday-117x88.jpeg 117w, https://img.computing.es/wp-content/uploads/2026/07/Herve-Uzan-Workday-1024x768.jpeg 1024w, https://img.computing.es/wp-content/uploads/2026/07/Herve-Uzan-Workday-lq.jpeg 30w, https://img.computing.es/wp-content/uploads/2026/07/Herve-Uzan-Workday.jpeg 1280w" data-eio="l" />

entrevistas
Hervé Uzan (Workday): "Queremos que la mediana empresa española pueda acceder al mismo valor que una multinacional, pero con una agilidad adaptada a su tamaño"
28 Jul 2026
por Laura del Río
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<img width="768" height="430" src="https://img.computing.es/wp-content/uploads/2025/06/25182910/Inteligencia-artificial-768x430.jpeg" class="card-responsive-img fit-img" alt="IA" sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://img.computing.es/wp-content/uploads/2025/06/25182910/Inteligencia-artificial-768x430.jpeg 768w, https://img.computing.es/wp-content/uploads/2025/06/25182910/Inteligencia-artificial-156x88.jpeg 156w, https://img.computing.es/wp-content/uploads/2025/06/25182910/Inteligencia-artificial-1024x574.jpeg 1024w, https://img.computing.es/wp-content/uploads/2025/06/25182910/Inteligencia-artificial-lq.jpeg 30w, https://img.computing.es/wp-content/uploads/2025/06/25182910/Inteligencia-artificial.jpeg 1280w" data-eio="l" />

INFORMES
La IA ya impulsa tres de cada diez tareas empresariales
24 Jul 2026
por Redacción Computing
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<img width="768" height="512" src="https://img.computing.es/wp-content/uploads/2026/02/26151532/Palo-Alto-768x512.jpeg" class="card-responsive-img fit-img" alt="Palo Alto" sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://img.computing.es/wp-content/uploads/2026/02/26151532/Palo-Alto-768x512.jpeg 768w, https://img.computing.es/wp-content/uploads/2026/02/26151532/Palo-Alto-1080x720.jpeg 1080w, https://img.computing.es/wp-content/uploads/2026/02/26151532/Palo-Alto-132x88.jpeg 132w, https://img.computing.es/wp-content/uploads/2026/02/26151532/Palo-Alto-1024x682.jpeg 1024w, https://img.computing.es/wp-content/uploads/2026/02/26151532/Palo-Alto-lq.jpeg 30w, https://img.computing.es/wp-content/uploads/2026/02/26151532/Palo-Alto.jpeg 1280w" data-eio="l" />

noticias
Palo Alto Networks anuncia su intención de adquirir Embrace
23 Jul 2026
por Redacción Computing
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